Milaha partners with Microsoft to build smart logistics platform


Milaha, Qatar’s leading force in maritime and logistics, has partnered with Microsoft to build a smart logistics platform using artificial intelligence (AI) and Internet of Things (IoT) elements from Microsoft’s Azure cloud ecosystem.

Both companies signed a Memorandum of Understanding (MoU) during QITCOM, Qatar’s premier technology trade show. The collaboration will enable Milaha to better engage customers, empower employees, optimise operations and reinvent business models through digital transformation, highlighted a release.

“Milaha serves some of the region’s biggest petrochemical players, as well as major import-export and shipping companies,” said Mr Abdulrahman Essa Al-Mannai, Milaha`s President & CEO. “We have always aimed to synchronise our offerings of logistics, port services, repairs and shipping agency services for a simpler, more efficient and more value-adding supply chain. Microsoft’s Azure PaaS, specifically IoT and AI, was the most obvious path to future-proofing our ability to adapt to our clients’ needs. Our partnership with Microsoft will enable us to digitally transform our operations and build a smart logistics layer that delivers boundless efficiencies and sustains our mission of being the partner of choice in Qatar and beyond.”

Milaha had previously adopted Microsoft Azure Infrastructure Services to migrate its technology stack to the Microsoft intelligent cloud. With this partnership, Milaha and Microsoft will team up to focus on the design, implementation and deployment of systems that will enable smart logistics and connected operations through Azure AI and IoT services, thereby enabling data-driven insights, reducing operating costs and further increasing efficiency, the release added.